Progress Not Perfection

I have a Bachelor of Science in Training and Development Psychology from the University of Georgia, so coaching people well isn't something I picked up along the way, it's what I studied. I've spent my career turning that into real, repeatable systems for real estate agents.

I joined Keller Williams Midtown Atlanta in 2017 and did just under $5 million in my first year, in spite of myself, not because I had it figured out.

That's the honest version. I had a coach, her name was Beth, and I owe a lot of my first year success to her. Some of my mistakes came from not doing what she told me to do, when she told me to do it. Beth didn't have a formal training program or platform, and she didn't build personalized launch plans, her approach was simply do what I tell you. It worked, but it depended entirely on me listening. That's part of why I built something different: a real system with a structured platform behind it, and a personalized launch plan for every agent, not just instructions to follow on faith.

That combination, determination plus KW's Productivity Coaching Program, earned me Top Producer status and a seat on the KW Agent Leadership Council. By 2019, I was leading the coaching program itself. Since then, agents in my coaching program have closed more than $336 million in sales and earned more than $8.6 million in commissions, and that number keeps growing.

That success comes from The Foundation Method: a structured first 90 days built entirely from the mistakes that cost me time, money, and deals when I was starting out. I've watched it work consistently enough that I can guarantee it. If a new agent does the first phase with real intentionality, they'll have clients before it's over.

But training is only half of it. My own coach once told me, you can't coach someone on something they don't know how to do. So the training has to come first. Once an agent has that foundation, coaching means real accountability: if you said you'd do it and only did half, we talk about what got in the way. And because this industry never stops changing, the coaching doesn't stop at 90 days either.

In September 2024, I was promoted to Co-Team Leader and Director of Agent Development, which let me expand what I do to guide agents at every stage of their career, not just new agents starting out. My leadership style is grounded in leading by example, drawing on my own entrepreneurial journey in real estate and the proven strategies in the MREA toolkit.

I want to be direct about something, since I know it matters to the agents I lead: my role here is coaching and leadership, not competing with you for business. I'm a licensed realtor, and when real estate business comes my way, I bring in my partner Tony to handle it directly. I stay in the coach's seat.

My seven years of coaching experience has also earned me the right to work with a small number of top producers 1:1, in person, on the business and mindset work that gets them to their next level.

Outside my office hangs a neon sign that says Progress Not Perfection. It's not just decoration. It's the whole philosophy.